Cluster Analysis

Wield Research-based Insights on Market Segments to Build & Deliver Superior Value

Craft customer profiles to conduct a deep dive into consumption behavior to generate foresight that aid marketing decision making

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Course Length

2 Weeks

Effort

4-5 Hours/Week

100% Online

With Continuous Learning Community support + Monthly Live Webinars​

Learning Access

Resource Toolkit & Templates + Unlimited Networking Events

What will you Learn?

Key Topics Covered

Course Content

What Learners Say About Our Program

Jaya SProduct Manager, VMWare
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Fastest Way to Understand the nuances of end to end Product Design, UX & UI Design with simple and yet complete coverage on concepts, frameworks to interlock with Design teams
Sudha MDesigner, RazorPay
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Moving from a Graphic Design role in UX & Product Design, the course helped me gain confidence and structure for things i was already doing intuitively and adhocly.

Ideal For

Product Managers, Marketing Professionals, Sales Professionals, anyone interested in Data Science

Preparing you for Global Certification

Get an Industry accepted Cluster Analysis certification from IPL that enhances your professional equity and bolsters your career profile.

Common Scenarios to Enroll

Generate Deep Insights
Generate Deep InsightsYou want to go beyond surface-level assessments of customers to understand their consumption lifestyle with acute clarity
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Pilot Targeted Micromarketing
Pilot Targeted MicromarketingYou want to make marketing decisions in line with behavioral impulses of micro-segments for enhanced value impact
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Unravel Behavioral Dynamics
Unravel Behavioral DynamicsRecognizing the importance of tapping into latent needs, you intend to use research techniques and methods to decipher buyer impulses
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"In an increasingly customer-centric world, the ability to capture and use customer insights to shape products, solutions, and the buying experience as a whole is critically important".

Unlock the Bonuses

Worth $200

Mentor Engage

Access Mentors & Experts On Demand
1:1 Coaching with Faculty & Skill Mentors (Schedule Your 1 FREE Session Today)
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Networking Events/Webinars

Explore Online & Campus Events
IPL Events offer a unique opportunity to engage with senior professionals and thought leaders.
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Community Membership

Join the most exclusive community for Product Leaders
Network with the Best of the Best
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They'll get 30% discount on their first course and you’ll get up to ₹10000 in Amazon Vouchers for every friend who enrolls.
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